Tuesday, 25 October 2016

4 Amazing Guidelines to Google Play Submission of Your Application

Hold on!!
Don’t rush, take a deep breath and read this before you dive into Google play store. 
Although there are many app markets in the world but Play Store is considerably the biggest and most visited one. It accommodates a single platform for selling, advertising, distributing and analyzing sales of android apps.
There are number Mobile application development companies in USA and you picked up the one, for developing your application and now having an application and thinking to launch it on Google’s app market, it's not as easy as you think. Before you throw your application on a public platform and for download, there are many things like application completion and testing, preparing promotional materials, optimization and many more activities that is to be completed.

The following guidelines will help you to understand the whole process without many efforts:

  1. Publishing Process-
In order to publish your application, you must own a publisher’s account on Google Play store. To sign up through publisher’s account you have to keep account of the following steps-
  • Explore the Google play Developers console.
  • Get registered the basic information about the Developers identity.
  • Read and agree with the Developers Distribution Agreement.
  • Pay registration fees
  • Confirm the verification email.
  • Once your account is all set, you can publish your application on Google Play.
  1. Testing your application-
Before you publish the application it is very necessary to test the application with the users. Here, usability test for the Mobile application Development is one most important tool that is generally used to test the functionality of the application. There are many websites that provide easy to assess usability test with the most accurate and reliable results.
  1. Adapting promotional materials-
In order to promote your application on Google play, it allows developers to give promotional materials such as –
  • Screenshots
  • Featured Icon
  • Promotional graphics
  • Video links, etc
  1. Upload your booming APK-
Once you get satisfied with your app’s quality, UI, compatibility, and functionality then you are all set to upload your application on developers console and open it for users to download.
But the story doesn’t end up here there are still many things that should be kept in mind after uploading your application for user download. You must have to –
  • Complete the listing of the application in the app store and optimize your APK on Google Play Store
  • Add Google Play Badges and links to your promotional activities
  • Support users after promotions.
  • Hence, in this way you can create a far better space for your application in the troop of millions of apps.

Tuesday, 11 October 2016

App Store Optimization: make your app work wonder on Google Play Store

Hang on to your brain, it's little tricky! The environment compiled of high-tech gizmos raised the entire fresh satire of digital technology. But that’s not the end, the digital market keeps on growing at more than 30 % increasing rate every year. Isn’t it cool to have an app specifically for admiring things! Android’s app store and Apple app store stipulate this hunger of apps by providing millions of app at its market. 
In this century of smartphones where we are habituated to download applications for an even small purpose, as it makes our work and life more easy and reliable. We can consider it as the part of our habit that we are surfing web applications for our daily life purposes such as diet, news, gaming, entertainment, books, etc. Globally, Android users are able to choose between 2.2 million apps created by app development companies around the world. Since the evaluation of the app store when Apple initially introduced its iTunes and then Apple app store and further Google also launched its Google play store for Android users, the application market has developed rapidly. Thanks to Mobile application development companies in USA which have been making excellent mobile application across the spectrum.
If we consider the fact that there are millions of apps surviving in the global app market, then it would be sure that there are millions of app developers also, who wants to surface their app in the creamy layer of the app stores that might be within initial hundred apps. It is only possible by performing discreet App Store Optimization practices on regular basis. But for surfacing an app in the top hundred apps it is very necessary for developers to keep few tricky ASO traits in mind. This trick includes traits such as keywords, visuals, ratings, reviews and app description.
Let’s start with keywords, it is very important to know your customer and their need, to select the appropriate keyword for the app. The rankings for the mobile application development with the peculiar keyword are 10.3 % more as compared to the apps without keywords. On the other hands, things which are well displayed are sold more. So it is very important to have an intense visual display for an application. The Visuals are like the face of an app, it should furnish with interesting icons, screenshots and preview videos which can attract users. Ratings and reviews are as important as the visuals because the opinion of other users eventually matters to the viewer, it is very necessary to have good reviews and complaint handling system for an application. Next, comes the description, the description of the app is very crucial because before downloading, a user should have a short glimpse of what the app is all about.
It needs to be downloaded to get recognition. It is essential to perform ASO practices actively to get maximum user clicks and downloads. Moreover, developers can also use external marketing tools such as ads and promotions. A well-determined combination of all ASO traits and regular practice can bring you success with your app. ASO is a slow process, so, don’t “set and forget”, keep working on it.